Bing Ad Results API
When a Bing search contains advertisements, they are parsed and exist within the ads array in the JSON output. Advertisements can optionally contain thumbnails & site links (inline or extended site links).
The API endpoint is https://serpapi.com/search?engine=bing
Head to the playground for a live and interactive demo.
API Examples
Results for: Ads
{
...,
"ads": [
{
"position": 1,
"block_position": "top",
"title": "Starbucks® Coffee | Treat Yourself Today",
"tracking_link": "https://www.bing.com/aclk?ld=e8TjxGwIsz8N9iJh0xMboqmzVUCUyywDi1Zy0RkOcJhSHNzQAO950jg0kkAaNd32_kU-rBSPge5KT9JrvdpoY_Z8NUdalWMxjcKZwKhw1JM1Tv-_m1QDA115YdcKzWpTz2OZw0MlVqmH9zzGy7fnlecDONmuu1ElySALvIyOWfZjW7JC5iydkBmrZMWPrZ3D_7spNK9A&u=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&rlid=a523c32531a91d44036fa4a345a486a2",
"displayed_link": "https://www.starbucks.com › menu",
"thumbnail": "https://th.bing.com/th?id=OADD2.7490523878250_1VN3TA6PTVXQT3B16E&w=32&h=32&o=6&pid=21.2",
"description": "Order from your local Starbucks café and pick up a cup of your favorite coffee today. Enjoy a cup of your favorite coffee paired with our delicious food. Order & pick up today.",
"details": "Iced Beverages · Mobile Orders · Bakery · Blended Coffees",
"details_list": [
"Iced Beverages · Mobile Orders · Bakery · Blended Coffees"
],
"location": "9660 Transit Road Tops Transit Commons Shopping Ctr., East Amherst",
"location_link": "https://www.bing.com/aclk?ld=e82JA_XCCdFMh1Z4Fba3MmiDVUCUwAnRqbJ8kF_Gf3Whhz8MMGMiDyFJybKNwYLYpQgI-DPXXDIyjWegQH90gZs2WygVCzZ1qF5r1zzj72-eTo2seh608yDX-3vUcZ4XNqc4AQJpnmdmARpjiofRYglgTVsI0JwCttDtM_gTP3I0FPYqxNGZII6WfFJSKW5HcXqALXCWxrv1lItMJwpviJSUP5ofc&u=aHR0cCUzYSUyZiUyZnd3dy5iaW5nLmNvbSUyZm1hcHMlMmYlM2Z2JTNkMiUyNm1vZGUlM2REJTI2Zm9ybSUzZEFEQklORyUyNndoZXJlMSUzZDk2NjAlMmJUcmFuc2l0JTJiUm9hZCUyYlRvcHMlMmJUcmFuc2l0JTJiQ29tbW9ucyUyYlNob3BwaW5nJTJiQ3RyLiUyYkVhc3QlMmJBbWhlcnN0JTJiTlklMmIxNDA1MSUyYlVTJTI2cnRwJTNkJTdlcG9zLjQzLjAzMjE0M18tNzguNjk3NjJfOTY2MCUyYlRyYW5zaXQlMmJSb2FkJTJiVG9wcyUyYlRyYW5zaXQlMmJDb21tb25zJTJiU2hvcHBpbmclMmJDdHIuJTJiRWFzdCUyYkFtaGVyc3QlMmJOWSUyYjE0MDUxJTJiVVNfU3RhcmJ1Y2tzXyg3MTYpJTJiNjM2LTE3OTQlMjZzZXRsYW5nJTNkRU4tVVM&rlid=58aa0d695e7c19ddce4c6aef2a718210",
"distance": "10.5 mi",
"phone": "(716) 636-1794"
},
...
],
}
Results for: Ads with sitelinks
{
...,
"ads": [
{
"position": 1,
"block_position": "top",
"title": "Amazon.com® Official Site | Earth's Biggest Selection",
"tracking_link": "https://www.bing.com/aclk?ld=e8OTHueHvkOqGhgMg_mIXrmzVUCUzSiiSk8XyLAPyEZUUWu83aMS-54-NeSz4Qws4TamL7Xx5JcX032WZfMsG-hJ22WMdP_IP0ZfOkKjRBuaAoGElSm6WDxEP0C9-s292eaZLJVvacQ8w68DlxysBh6qn-MWwbq2SUUlUIqcVHXs78KUSAx_vshInmxl0lO55Vx4hZEg&u=aHR0cHMlM2ElMmYlMmZ3d3cuYW1hem9uLmNvbSUyZiUzZnRhZyUzZGh5bXNhYmstMjAlMjZyZWYlM2RwZF9zbF83ajE4cmVkbGp3X2UlMjZhZGdycGlkJTNkMTMzODEwNjIxNTA1NTU5MSUyNmh2YWRpZCUzZDgzNjMxOTE2MzE1MDI4JTI2aHZuZXR3JTNkbyUyNmh2cW10JTNkZSUyNmh2Ym10JTNkYmUlMjZodmRldiUzZGMlMjZodmxvY2ludCUzZCUyNmh2bG9jcGh5JTNkNzM0MjglMjZodnRhcmdpZCUzZGt3ZC04MzYzMTk4MTgyNDg4MCUzYWxvYy0xOTAlMjZoeWRhZGNyJTNkMjg4ODNfMTQ1ODA0MDYlMjZtY2lkJTNkJTI2bXNjbGtpZCUzZDUwYmM1M2M4MjY3NzE4YzhlODQ1MzQ0ZTU0MmU0M2Ew&rlid=50bc53c8267718c8e845344e542e43a0",
"displayed_link": "https://www.amazon.com › Shop › Amazon",
"thumbnail": "https://th.bing.com/th?id=ODLS.bdb2a16f-c08d-4087-b259-72bdcef67d87&w=32&h=32&o=6&pid=AdsPlus",
"description": "Everything from groceries & essentials to clothing and electronics, for the whole family. The best Shopping & Entertainment with Prime. Free, easy returns on millions of items.",
"sitelinks": {
"expanded": [
{
"title": "Amazon Deals",
"tracking_link": "https://www.bing.com/aclk?ld=e8jK_MNuNQmb-vfICma7WX1DVUCUwkIynQvuQXUFH99bbmoU0lEMY5Gzwyec-cVYRMe8tjNyNaZpIUKJwTqEbwZMyVyeevvTHRg1zu7LRuWZ6o5aXcn4nfSt4DAMZAjcAJxocP1JtI2ZWnzck51G2dSGS1dRVe3loAO3c1C8kRtS7JszJnDBuHksamWZqmyNR35fSpCZScFoziC347OJq7-ib0r08&u=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&rlid=f8f3ec1b9b421ffa6d1e8b9de91b4f88",
"snippet": "Shop our Deal of the Day, Lightning Deals & more limited-time offers."
},
{
"title": "Amazon Fashion",
"tracking_link": "https://www.bing.com/aclk?ld=e8u7LcgCLx6tAtT1d5uATsHzVUCUwH_HKvZmix5Dq5MgZVZSYMjbaYtnHLvs-H3QdDYStGrCJ-Y_UAHYHKI7clKgQd5koHoOTlP3KZoR3c3ltBz32A62UVdsHu6DBqyd60-dSabzE8qjDB__QjCrEcgdQVevC8RFg7uWLu8sS9Sh3OLLTW4ElkMj5hdmGZxCLluNRU8r3tjorbdbZev4BXX9HhFoo&u=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&rlid=046b6d50481f1f01a50f0ad63a46bc12",
"snippet": "Shop sales & deals, new arrivals & more by category or brand."
},
{
"title": "Amazon Home & Kitchen",
"tracking_link": "https://www.bing.com/aclk?ld=e8XUf33NUjZHXerp2pKdQYZDVUCUy0yvANQkzbdFYP5LKcWpjqqK2uEZOg7L39fPBeNV-M6IkKZnjMgUUxdaoEP7PyYcbXAD17kESQGBUQO1EpTUiX2juwX-c1eA1tEp_e3PRUDUvGSfYn0ni_OdwQg2pOCzok5ldknHxxhGimjF-zh76ZCCk-HYczvYsnIldiD_hYv1ZsUVm__uMNNjFjg1PurT8&u=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&rlid=544bfced9044175bdd219b6be21dbf7a",
"snippet": "Furniture & decor for home, outdoor & more. Shop by look, style & more."
},
...
]
}
},
],
...
}
Results for: 65" tv
{
...,
"ads": [
{
"position": 1,
"block_position": "inline-top",
"title": {
"visible": "Insignia - 65\" Class F50 Series LED",
"hidden": "4K UHD Smart Fire TV"
},
"price": "$309.99",
"extracted_price": 309.99,
"old_price": "$449.99",
"extracted_old_price": 449.99,
"store": "Best Buy",
"tracking_link": "https://www.bing.com/aclk?ld=e8OWHYZTTTzxKE1jimftzf4DVUCUw2nphf6WD-kJHRZQR3HDPwtYJOhNDZk41J9rxWSKo8yJqrqUTskrCHmgd0JtAEQL6CSkEyGGRsmUIFs1H-56uce0QcRmJVEnyhUjdQ6Qw5V5AFjR1eG7h8w7uOw4H9x_G5TX1UJdBMbndR9uvmzu13hJdW0oFbRYPQLPBwXu_22qEAstqhPQYwfaIbtxRYCPA&u=aHR0cHMlM2ElMmYlMmZ3d3cuYmVzdGJ1eS5jb20lMmZwcm9kdWN0JTJmaW5zaWduaWEtNjUtY2xhc3MtZjUwLXNlcmllcy1sZWQtNGstdWhkLXNtYXJ0LWZpcmUtdHYlMmZKMkZQSktTRlk3JTJmc2t1JTJmNjYwNTk4MiUzZnV0bV9zb3VyY2UlM2RmZWVkJTI2ZXh0U3RvcmVJZCUzZCUyNnJlZiUzZDIxMiUyNmxvYyUzZDElMjZnY2xpZCUzZGE3YTYxNmNlMjQ1NDEwNDgzNDI5N2Y2NDc0YWMwOGRlJTI2Z2Nsc3JjJTNkM3AuZHMlMjZtc2Nsa2lkJTNkYTdhNjE2Y2UyNDU0MTA0ODM0Mjk3ZjY0NzRhYzA4ZGU&rlid=a7a616ce2454104834297f6474ac08de&ntb=1",
"link": "https://www.bestbuy.com/product/insignia-65-class-f50-series-led-4k-uhd-smart-fire-tv/J2FPJKSFY7/sku/6605982?utm_source=feed&extStoreId=&ref=212&loc=1&gclid=a7a616ce2454104834297f6474ac08de&gclsrc=3p.ds&msclkid=a7a616ce2454104834297f6474ac08de",
"details": "2.6K+ viewed",
"details_list": [
"2.6K+ viewed"
],
"thumbnail": "https://th.bing.com/th?id=OPHS.%2bUhXdZb8KqflZA474C474&w=128&h=128&o=5&bw=6&bc=ffffff&pid=21.1"
},
{
"position": 2,
"block_position": "inline-top",
"title": {
"visible": "Hisense - 65\" Class A6 4K UHD",
"hidden": "Series LED HDR Smart Fire TV (2025)"
},
"price": "$289.99",
"extracted_price": 289.99,
"old_price": "$479.99",
"extracted_old_price": 479.99,
"store": "Best Buy",
"tracking_link": "https://www.bing.com/aclk?ld=e89ipiUrEov6980Jfn7maIvDVUCUxT8KCOlHe_KToF_D_bAQIG5l77TB3mVEU4UzZxG-DEPhdajI3P31A34B_hore_AJivxsL_JkYQsxWWXSMSVc9cKGKFkkr5E5baYJRe8eyH5o8o25CmAmmHPS_1x7Fbz1IT2UU0iSQEidpK-8qqrntFH5mMMk96SabWArY3uo5tlvAlo7sndDajVymMSylLP3k&u=aHR0cHMlM2ElMmYlMmZ3d3cuYmVzdGJ1eS5jb20lMmZwcm9kdWN0JTJmaGlzZW5zZS02NS1jbGFzcy1hNi00ay11aGQtc2VyaWVzLWxlZC1oZHItc21hcnQtZmlyZS10di0yMDI1JTJmSjNaOVo0MjkyMyUyZnNrdSUyZjY2NDc5MzYlM2Z1dG1fc291cmNlJTNkZmVlZCUyNmV4dFN0b3JlSWQlM2QlMjZyZWYlM2QyMTIlMjZsb2MlM2QxJTI2Z2NsaWQlM2Q4ZGY1YjEwY2E3NWQxMzI4MDJmZGQ4YTZmN2E1ZDAxYiUyNmdjbHNyYyUzZDNwLmRzJTI2bXNjbGtpZCUzZDhkZjViMTBjYTc1ZDEzMjgwMmZkZDhhNmY3YTVkMDFi&rlid=8df5b10ca75d132802fdd8a6f7a5d01b&ntb=1",
"link": "https://www.bestbuy.com/product/hisense-65-class-a6-4k-uhd-series-led-hdr-smart-fire-tv-2025/J3Z9Z42923/sku/6647936?utm_source=feed&extStoreId=&ref=212&loc=1&gclid=8df5b10ca75d132802fdd8a6f7a5d01b&gclsrc=3p.ds&msclkid=8df5b10ca75d132802fdd8a6f7a5d01b",
"details": "1.6K+ viewed",
"details_list": [
"1.6K+ viewed"
],
"thumbnail": "https://th.bing.com/th/id/OPHS.lzEHjt0COD9TyA474C474?w=128&h=128&o=5&bw=6&bc=ffffff&pid=21.1"
},
...
],
...
}
Results for: iphone
{
...,
"ads": [
{
"position": 1,
"block_position": "top",
"title": {
"visible": "Apple iPhone 17 - Black - 256GB",
"hidden": "(With 24 Monthly Payments + Plan)"
},
"price": "$0.00 now",
"extracted_price": 0.0,
"installments": {
"price": "$0.00",
"text": "now",
"installments": "$34.58/mo",
"duration": "24"
},
"store": "T-Mobile",
"tracking_link": "https://www.bing.com/aclk?ld=e8aeXclygW6BGkTKI5uNIhszVUCUzuwFOEPLwOTg3oWwQz8nBmPSr1UjLiWGH0mwW9U0ws1AoxqV7UFa_dg60tKeWZvZanCF1jlW_Ogpne9BYcXP2-sz5SX3LLAfvoaYx2xo8GU-YHYBVVSUnOL02wlvB43ytzBe5SageO-BJOgdKMf9x07aQNlIHKtL_Av0xZOFCxoGwIJudLCFRx4rFVVg4uDcY&u=aHR0cHMlM2ElMmYlMmZ3d3cudC1tb2JpbGUuY29tJTJmY2VsbC1waG9uZSUyZmFwcGxlLWlwaG9uZS0xNyUzZnNrdSUzZDE5NTk1MDY0MjgwMyUyNmNtcGlkJTNkTUdQT19QTF9QX1BQU0hPUElQMTdfMjQ0MDg5MDM1NjYxNV8xODc1NzY2Mzk2MjdfJTI2Z2NsaWQlM2Q4NDhhMGM4MGM5NzkxOWM3MzUzZDY1MmE5ZDE5NDU4MCUyNmdjbHNyYyUzZDNwLmRzJTI2JTI2Y21waWQlM2RBRFZfUExfXzI0NDA4OTAzNTY2MTUlMjZtc2Nsa2lkJTNkODQ4YTBjODBjOTc5MTljNzM1M2Q2NTJhOWQxOTQ1ODA&rlid=848a0c80c97919c7353d652a9d194580",
"link": "https://www.t-mobile.com/cell-phone/apple-iphone-17?sku=195950642803&cmpid=MGPO_PL_P_PPSHOPIP17_2440890356615_187576639627_&gclid=848a0c80c97919c7353d652a9d194580&gclsrc=3p.ds&&cmpid=ADV_PL__2440890356615&msclkid=848a0c80c97919c7353d652a9d194580",
"thumbnail": "https://th.bing.com/th?id=OPHS.Y%2f5sSz3RMDbVZg474C474&w=140&h=140&o=5&dpr=2&pid=21.1"
},
{
"position": 2,
"block_position": "top",
"title": {
"visible": "Apple iPhone 17 Pro - 256 GB -",
"hidden": "Cosmic Orange (With 36 Monthly Installment Payments And Mobile Phone Plan) - Boost Mobile"
},
"price": "$0.00 now",
"extracted_price": 0.0,
"installments": {
"price": "$0.00",
"text": "now",
"installments": "$30.56/mo",
"duration": "36"
},
"store": "Boost Mobile",
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